dasha.studio is run by Dasha Cabassa, who is a multi-disciplinary creative director and graphic designer with over 14 years of experience in the design world. dasha.studio grew out of a decade of experience working and consulting for ad agencies, fashion & beauty brands. Specializing in branding, strategy, design, art direction, and digital services for luxury and lifestyle clients.

Services

Working with you to define (or redefine) what your brand stands for. Through our branding and insights gathering process, we’ll understand both your audience and your market to develop a brand that resonates with your most important customers.

  • Brand Concept

    Brand Book

    Visual Identity Design

    Brand Guidelines

    Brand Applications Design

    Brand Film Concept

    Brand Activations

  • 360 Campaign Creation

    Campaign Concept Development

    Photo Art Direction

    Content Strategy And Development

    Campaign Activations

    Toolkit

    Social Campaigns

  • Collateral And Packaging Design

    Layout Design

    E-commerce Website Design

    Experiential & Event Design

  • "Dasha is a talented creative, with a beautiful aesthetic. Her strong storytelling skills give Dasha a unique perspective to create exciting brand content. She is a very strong Art Director and her lovely personality makes her my go-to creative partner for any luxury, fashion, and beauty project."

    — Olivia Windisch, Creative Director

  • “Dasha is an incredibly talented Creative Director and image-maker with a refined eye that can elevate any brand. She is capable of pulling together stunning, highly strategic, and thoughtful 360° campaigns for any brand you throw her way. Her breadth of experience in executing fashion campaigns in-house as well as at distinguished agencies like Laird + Partners, make her a well-rounded and highly qualified Creative Director. Dasha is a team player and very collaborative. She understands that a successful campaign is the perfect combination of creative expression and business savvy, thus, she is able to work with marketing, business, and sales while also maintaining her distinctive point of view. In addition to her exceptional portfolio, she is strong in her conviction and deeply dedicated to her work. Dasha is also a great mentor and leader who is patient, motivating, and honest, who stands by and defends her and her team's creative decisions because it's the right thing to do.”

    — Loc Trinh, Graphic Designer

  • “I’ve worked closely with Dasha for almost four years now and she has consistently produced highly creative work across multiple brands. She is incredibly talented, thorough, super-efficient, collaborative and an absolute pleasure to work with.”

    — Caroline Macmillan, VP Account Director at Laird+Partners

  • Dasha has been a trusted freelance partner at Jane Smith for the past four years, and I truly can’t say enough about her talent, reliability, agility, kindness, and team spirit. She’s contributed to and led a wide range of projects– from brand creation and rebranding to packaging, experiential, content, 360 campaigns, and broadcast– always delivering thoughtful, inspiring, high-caliber work. Dasha brings both strategic insight and creative excellence to everything she touches, and I adore collaborating with her. Any team would be lucky to have her.

    Alisha Goldstein, Founder & Chief Creative Officer, Jane Smith Agency

  • Dasha is not only a brilliant designer, she is calm in chaos. We worked together on a few high priority projects that were often stressful and Dasha never lost her cool. She just constantly delivers thoughtful and beautiful work. I can't wait to work with Dasha again.

    Maya Claire Bacon, Brand & Creative Strategy Advisor

  • Working with Dasha is always an absolute privilege & pleasure. She is a team player, an amazing communicator and always enthusiastic to jump into a project. She’s one of the most talented creative directors the agency had worked with. Seeing the work Dasha and the team produced was always a thrill! What truly sets her apart, though, is her calm, collaborative presence and her ability to lead and push the creative envelope. She leads with clarity and kindness, creating space for ideas to grow and for every voice to be heard.

    Leanna Brittis, Director of Operations

  • I had the pleasure of working with Dasha and can confidently say she is one of the most inspiring creative directors I’ve collaborated with. Her taste is impeccable — refined, bold, and always ahead of the curve. Beyond her creative vision, she brings a sense of calm leadership and genuine collaboration to every project. A true team player, she knows how to elevate ideas while making everyone feel heard and valued. Any team would be lucky to have her.

    Lucía de García, Creative Director + A.I Creative + Film Director